“He is the Donald Trump of the music industry,” Elliot Grainge, the CEO of Tekashi’s label, 10K Projects, told me last summer. You didn’t have to like him you just had to have an opinion. It’s a playbook that’s been used before - 50 Cent, for example, dissed his way to rap’s throne in the early 2000s - but the speed at which 6ix9ine found himself with an audience of millions could only have happened in the smartphone era. He became hip-hop’s troll prince, a master at sparking outrage and bottling it into a feverish popularity. In his brief career, Tekashi 6ix9ine captured America’s attention with an escalating series of provocations and controversies. 70 Greatest Music Documentaries of All Time
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